Ten years ago IMPACT ROI and our Academic Partner, Babson College, with the support of Lead Sponsor Verizon and Contributing Sponsor The Campbell Soup Company, collaborated to produce “Project ROI: Defining the Competitive and Financial Advantages of Corporate Responsibility and Sustainability.” The landmark Report quantified the business case for social and environmental sustainability and corporate responsibility (CR). We’re thrilled to announce the 2025 update will launch soon! Sponsored by Lead Sponsor MassMutual, and Contributing Sponsors MODO and Loomis Sayles, the 2025 update Report reinforces the finding that Sustainability/Corporate Responsibility (CR) helps drive financial and competitive value for companies, but only if companies do it well. Based on an analysis of 640 studies, The 2025 study shares evidence of the quantified value of sustainability/CR for financial performance supplemented with case examples of companies using sustainability/CR to drive financial and competitive value. The 2025 Report also updates the framework of essential practices that business leaders employ to use sustainability/CR to drive superior outcomes for profit, people, and planet. The 2025 Update is set to launch on October 14, 2025. On that date you can find a copy of the 2025 Report for free download by visiting https://www.impactroiglobal.com/project-roi/
